ASBTDC
The Arkansas Small Business and Technology Development Center is a higher-education-based economic development program that assists entrepreneurs. In the second half of 2020, they added a marketing arm to help small businesses navigate the challenges of the pandemic. I was the graphic designer on the team and worked with over 50 local establishments in the region. My role was to redesign existing logos, create brand guides and social media templates for the clients. I also supported the ASBTDC with graphic design for their own marketing efforts.